Privacy Policy
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MAKESIMPLY PTE LTD., a.k.a. AMA, is committed to respect your privacy and to comply with of Personal Data Protection Bill of Japan and the most updated trend concerning data protection and privacy around the world. This Privacy Policy describes how we collect and use personal data where we are the data controller or where we refer to the applicability of this Policy.

  • What kind of Personal Data that we collect?

    “Personal data” means any information which can be used, directly or indirectly, to identify a particular individual. The Personal Data we collect are as follows:

    • Basic Information: the information provided in the order form submitted when you purchase any good on our website, including but not limited to your name, phone number, address and email address.
    • Delivery Information: the information provided by you for the purpose of delivery of goods purchased on our website, including but not limited to name of receiver, delivery address and phone number.
  • Why we collect your Personal Data?

    We collect your Personal Data for the purposes specified below. Without your prior written consent or any applicable legal basis, we will not disclose your Personal Data to any unrelated third-party or use your Personal Data for any purpose other than those specified below.

    • Do market analysis based on your purchase record, browsing history on our website, and your purchasing behavior
    • Response to your request and inquiry via email:
    • Marketing purpose:
    • Any other purposes substantially related to the above purposes.
  • When are we allowed to disclose your Personal Data?

    We will only disclose your Personal Data under the following situation and to particular third-party:

    • We shall disclose your Personal Data to any Particular third-party with your prior written consent.
    • We shall disclose your Personal Data to necessary third-party service provider, including but not limited to courier. We will impose obligation to protect your Personal Data on that third-party service provider, to the degree no less than that specified herein. In the event that the third-party service provider breaches the foregoing obligation or any applicable data protection laws or regulations, we will assist you in claiming any and all damages incurred by you against that third-party service provider.
    • In the event that we are going to use your Personal Data provided when you purchase any particular good on our website for any other purpose other than those specified herein, supplement to this Privacy Policy will be posted on the information page of that particular good.
    • We are obligated by mandatory laws to disclose your Personal Data to any governmental authority.
    • We might disclose your Personal Data, in accordance with any applicable laws, in certain legal proceeding to protect our legitimate interest.
  • Will we engage in cross-border transfer of your Personal Data?

    Our goods are provided using resources and servers located in various countries and regions around the world. Therefore, your Personal Data may be transferred across international borders outside the country where you purchase our goods on our website, including to countries outside the European Economic Area (EEA) that do not have laws providing specific protection for personal data or that have different legal rules on data protection. In such cases we ensure that there is a legal basis for such a transfer and that adequate protection for your personal data is provided as required by applicable law.

  • How long will your Personal Data be retained?

    When your order of good is still active, we will continue to retain your Personal Data. However, you may request to delete your Personal Data at any time, and your Personal Data retained will be deleted if there is no purchase of goods on our website for a period of more than 60 days after you submit your request.

  • What we do to protect your Personal Data?

    All the Personal Data retained will be encrypted. We use secure socket layer (SSL) 128-bit encryption to protect transmission of your Personal Data. We also strictly limit access to Personal Data retained only to those authorized or has a reasonable ground to access to the Personal Data.

  • We use Cookie

    We use cookies and other similar technologies to operate and improve our websites and offering. We also use cookies for personalization and to display ads.

  • What are your rights?

    If you have any request to review, supplement, correct, discontinue to use, or delete your Personal Date, you may contact us at We will take immediate action to fulfil your request.

      If you are the subject matter protected under the General Data protection Regulation, effective as of May 25th, 2018, of European Union, you possess the following additional rights:
    • Right of access. You have a right to know what Personal Data we hold about you or to receive a confirmation that we do not process Personal Data concerning you.
    • Right to rectification. You have right to have incomplete or incorrect Personal Data rectified.
    • Right to be forgotten. You have the right to have your Personal Data erased in certain situations, for example, when the processing of your data is no longer necessary for the purposes for which it was collected, or if the processing is based on your consent and you want to withdraw your consent and there are no other bases for processing. If you want to delete such information, it means that we may not be able to continue to provide the services to you.
    • Right to object. You can request that we stop processing your Personal Data.
    • Right to restriction of processing. In certain situation, you may have the right to restrict the processing of your Personal Data. When the processing has been restricted, your data will only be stored and not processed further.
    • Right to data portability. You have the right to obtain the Personal Data you have provided to us in a machine readable format so that you can transfer it to another controller.
  • How to contact us?

    We reserve the right to modify and change the Privacy Policy at any time. Any changes to this policy will be published on our Website. If you have any questions regarding the way we handle your personal information or if you have any enquiry or complaint, please don't hesitate to contact us at